BLOG

AdEasy Blog Logo

Keeping it real with tips, tools, and conversations on marketing

December 15, 2017

Why out-of-home advertising still works…

How many minutes and hours do you think you spend sitting in traffic? A survey conducted last year by Ford stated that 55% Malaysians have said their time in traffic has increased over the years. Wit...

Read more
December 12, 2017

Why magazine advertising still works…

LONG LIVE PRINT! In this day and age it seems the only way to be getting news is via the Internet. However if you’re traditional (like us) then there is nothing like holding a magazine in your hand....

Read more
December 7, 2017

5 gifts to give an entrepreneur

Christmas is finally here and it’s the time of giving (and hopefully receiving too).  For the entrepreneurs in your life, here are some great presents you could get them for Christmas. Or even bett...

Read more
November 30, 2017

Why cinema advertising still works…

There are two types of people in this world: Ones that love movie trailers and ads, and ones that don’t. Those that do go to great lengths to make sure they get to watch all of the commercials befor...

Read more
November 30, 2017

Media owner talk: Valens Subramaniam, CEO of Rodeo

There are two types of mobile advertising: On-car advertising and in-car advertising. To easier explain this, on-car refers to advertising you can spot wrapped around/on the car, as for in-car it refe...

Read more
November 22, 2017

Why radio advertising works…

Nothing sticks in your head any easier as compared to something you listen to, whether it’s a song, a jingle or someone saying catchy word-phrases. What makes a good radio ad? Keep it: Short Catchy ...

Read more
November 22, 2017

How to declutter in time for the new year

2018 is approaching! How are you going to spend the remaining weeks of the year? One major thing I plan to do when December strikes is to declutter and here’s why you should begin the new year by do...

Read more
November 21, 2017

Tracking offline ad campaigns are now doable!

Advertising plays a substantial part in a business (and its budget). As a business owner, you’d push out campaigns and more campaigns to get your brand out there. But how do you know if they work? T...

Read more
November 13, 2017

Sneak peek: AdEasy survival kit

ICYMI: We created a survival kit, something like a workbook for advertisers to understand more about booking an offline ad space and how they should go about when planning their advertising campaigns....

Read more
November 9, 2017

3 best practises you MUST apply in your new year marketing planning

It’s time to do it all over again! The year is coming to an end, which means it’s time to start planning for the year ahead. We’re pretty sure you know how to create a marketing plan of your own...

Read more