Rodeo is an on-demand rideshare advertising platform that services the sharing economy. We connect Advertisers with rideshare passengers via relevant, interactive, contextual video/display ads.
Rodeo is a SaaS platform that utilizes public and private data about the movement and behavior of rider, geo-fencing technology, segmenting of the rider, and big data technology to deliver value to our advertisers.
Rodeo installs 10.1 inch HD tablets at the back of car seat head rests which allow passengers to interact with brands, offers and promotions that may catch their eye.
Gender: Male, Female
Age Range: From below 15 years old to above 60 years old
Ethnic Group: Malay, Chinese, Indian
Spoken Languages: English
Occupation: Government Officer, Blue Collar, White Collar, Homemaker, Retired, College Student, Others, High School Student, University Student, Entrepreneur, PMEBs (professionals, managers, executives, businessmen), Expatriate
Education Level: Less Than High School, High School Diploma, Bachelor's Degree, Master's Degree, Doctorate or Professional Degree
Monthly Income Range: MYR 1,000 - MYR 10,000
Genre: General Interest